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Top 10 Restaurant Marketing Tips for the Holidays and Special Occasions

When it comes to the holidays, birthdays and anniversaries, people are willing to shell out some extra cash for the occasion. With deep pocketbooks out there, it's up to restaurants to give customers a reason to dine at their establishment during the holidays. Will customers deem your restaurant worthy of their hard earned cash? Follow these restaurant marketing tips and you'll be on your way to full tables, a stuffed cash register and happy customers.

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Surviving the Holidays with Supera

Twas a month before Christmas, and in the back of the house, a lone chef was prepping some fresh Brussel sprouts. He sliced and he diced with extra fine care, while the fresh smell of veggies hung in the air. With so much to prep for this holiday era, all the tools he needed he got from Supera. While clicking to add new things to his cart, the fast quick-ship option set Supera apart.

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Creating a Catering Proposal and Quote

A catering proposal is the quote that outlines the services, food and beverages that will be provided for an event as well as the cost for each item. The proposal usually doubles as a contract. If the client is happy with it and wants to contract you as their caterer, they will sign it at the bottom and give their payment information. For the most professional-looking proposal, use your catering company’s letterhead. In order to create a catering proposal, outline everything you will provide to your client with a price attached to each piece, as well as a grand total price quote for the entire event. There is no specific order that you have to use to present your catering proposal. However, it is recommended that you use a certain organization to make the proposal less confusing to your client. Try ordering your quote in the following manner.

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Finding a Commercial Kitchen for a Catering Business

Finding a commercial kitchen that works for you is an integral part of bringing your catering concept to life. The location, type and size of your commercial kitchen determines many aspects of your business, including the type of dishes you can make, the capacity of events you can handle and where they can be located. When it's time to find a commercial kitchen where you can drop anchor, guide your search by the type of food you want to make and the scale of your operation. Because we want you to succeed, we've even outlined the 6 most common kitchen options for catering businesses.

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Types of Catering Operations: The Pros and Cons

When they hear the word “catering,” most people think of the last buffet they went through at a wedding or conference, or picking hors d’oeuvres off of a tray at a recent party. However, there are many other types of foodservice operations that fall under the domain of “catering.” If you are thinking of starting a catering company or expanding an existing one, learn about the pros and cons of different types of catering operations to determine what is right for you.

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