Restaurant Marketing

Fishing for Friday Dinner Specials?

Posted on March 2, 2012
Fried Fish

Easter is just around the corner and in the food service industry this translates into an opportunity to run seafood specials on Fridays. This presents a great opportunity for family restaurants and pubs alike to provide a good old-fashioned fish fry on the menu. What's better is that fish fry recipes maintain a low food cost as they only require an inexpensive white fish and a small collection of easy to find basic ingredients. Let's take ...

Read More

New Year’s Eve: Promotions and Profits for Your Business


New Year's Eve is just around the bend. That means celebrations are front of mind, and when people want to celebrate they think about going out to restaraunts and bars. This New Year's Eve, consider some promotions that could entice people to visit your location, plan a party there or simply stay out longer and later than they otherwise might. Serve a New Year's Day Buffet More than likely on the day after a big celebration, there will be ...

Read More

Last Minute Gift Ideas for Your Customers

Posted on December 16, 2011

The other day I found myself humming “Have a Holly Jolly Christmas” silently in my head for the bagillionth time and realized that Christmas is next week. Next week! With holiday get-togethers, cocktail parties and Christmas morning quickly approaching like a kamikaze Rudolph, it's time to buckle down and get to business. Many people out there are in this same situation. They may be shopping for a nice gift for a host or ...

Read More

Repeal Day: Time to Party Like It’s 1933

Posted on December 2, 2011
repeal day in a bar

Celebrate Repeal Day in your bar on December 5 with drink specials or specialty prohibition-era inspired cocktail recipes. Or visit your favorite local watering hole and raise a glass to freedom and hops for all.On December 5, 1933 libations were fully liberated. After 13 long years of rum running, speakeasies and bath tub gin, the 21st amendment repealed the 18th amendment - rendering the Volstead Act null and void. Whiskey, scotch and ...

Read More

Making the Most of April Fools’ Day in the Restaurant

April's Fools Prank

I'll be the first to admit that I am probably one of the more gullible people I know. This can be a problem on days like today, April Fools Day, when people take advantage of souls like mine that just aren't quite as adept at picking out the untruths in even the most unbelievable stories. However, I will say that I do get a good laugh out of the witty things people come up with, especially if it's a large scale prank. Today, I've rounded up ...

Read More