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How to Create a Beer Garden in Your Bar or Restaurant

Beer gardens came about in the 18th century as the result of one of life’s happiest accidents. German beer brewers began planting gardens on their rooftops because they found it to be an effective method for keeping the temperature cool enough for their brews to ferment. Soon, some of the more enterprising brewers found it profitable to begin serving beer in those gardens, and the concept has been booming ever since.

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The 3 Top Beer Trends of 2012

To wrap up our week of beer at FSW, we wanted to touch on the sudsy trends that are gaining steam around the country. Could your bar or restaurant benefit from any of the following? Fast Food = Fast Beer Is your quick-serve restaurant missing out on an entire profit category? If your location has the ability to obtain a liquor license, then you could be cashing ...

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Promoting Craft Beer in Your Bar

Craft beer sales are on the rise and show no signs of abating. In 2011 overall U.S. beer sales declined by one percent, while craft beer sales rose by five percent (source). This is in keeping with the growing trend that favors going local, and bar operators would be wise to add some craft beers to the menu if they haven't already done so. Adding local beers is a ...

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The Guide to Beer Glasses

  There are certain cues tuning us in to signs that summer is really over. The air is crisper, leaves turn color and copious amounts of beer are poured into mugs from Munich to Milwaukee. Oktoberfest is frothing on the horizon and unlike what the name suggests, celebrations in Munich begin on the third weekend of September and continue until the first ...

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